Aïda inspires at FAB Awards: Viennese coffee culture conquers Jeddah!
Aïda inspires at FAB Awards: Viennese coffee culture conquers Jeddah!
Wien, Österreich - in Vienna there is always reason to be happy, especially when it comes to the traditional coffee house culture. The family -run confectionery Aïda has twice the reason for the celebration: Aïda was nominated in two categories for the renowned FAB Awards 2025, which will be awarded in Barcelona on June 26. The new Aïda Café at Jeddah Airport in Saudi Arabia is the finalist in the "Airport Coffee/Tea Shop of the Year" category. At the same time, the Aïda-to-Go location at Munich Airport also made it to the list of finalists, this time in the "Airport to-Go offer offer"
The pastry shop, which was founded in 1913 and is considered the oldest coffee house chain in the world, is once again evident as a pioneer of Viennese coffee house culture. In particular, the new Aïda Café in Jeddah, which is the largest of its kind worldwide, was able to convince with its over 300 square meters of space and an offer that is open around the clock. Here, guests can choose from over 100 handmade pastries that are prepared with halal-certified ingredients and bring regionally inspired recipes into play. This shows how Austrian tradition can be combined with local influences into a unique experience.
New life of coffee house culture
Another exciting newcomer to Viennese coffee culture is the new café by Bieder & Maier, which was recently opened in Terminal 3 of the airport. This innovative coffee manufacturer not only offers freshly roasted coffee, but also interprets the Viennese coffee house culture in a modern way. The café, which is operated by Lagardère Travel Retail, is open daily from 5:00 a.m. to 9:00 p.m. and invites passengers to relax with roasted coffee creations, breakfast, paninis and salads reports Bieder & Maier .
Coffee house culture in Vienna, which has been recognized by UNESCO as a World Heritage Site since 2011, plays a central role in the local lifestyle. It not only offers space for a cup of coffee, but also adds a place of encounter and exchange to the cityscape. Finally, the first Viennese coffee houses were created in the time of Turkish siege when the coffee found its way into the city, and still stand as symbols for cultural exchange and intellectual freedom informs the website about the coffee house culture .
a place of enjoyment and community
The development of Bieder & Maier shows that new concepts and creative approaches can also find their way into the traditional Viennese coffee house world. The new café brings fresh life into the waiting rooms of the airport and complements the already wide range of domestic brands. In addition to roasting -fresh coffee creations, guests also have the opportunity to buy high -quality coffee blinds, which they can take both ground and take home beans or capsules.
The combination of traditional values and modern requirements is very important in Vienna. Whether in the new Aïda Café in Jeddah or in Bieder & Maier at Vienna Airport-the Viennese coffee house culture remains alive and shows that drinking coffee is more than just an everyday habit. It is an experience, a pleasure, and above all a meeting of the spirits that will continue to inspire many people in the future.
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| Ort | Wien, Österreich |
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