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Viennese in the holiday mood: Tuscany, Malta and Co. are beckoning in 2025!
Viennese are planning varied summer holidays in 2025: seaside holidays, city trips and local relaxation are very popular.
Viennese in the holiday mood: Tuscany, Malta and Co. are beckoning in 2025!
Summertime is the most wonderful time of the year for many Viennese, as vacation plans are at the top of the to-do list. According to a survey by MyDistrict A majority of respondents want to escape from everyday life. The trend is clear: Italy, especially Tuscany, attracts many travelers. So 22-year-old Zoe plans to explore the sunny beaches and picturesque landscapes with her parents. 51-year-old Alexandra has also set her sights on Malta, while other travelers want to head to the mountains or on city breaks.
An exciting observation: In the survey, 21% of those surveyed said they would spend this summer in Vienna and enjoy time with friends. 35-year-old Siegfried is also ecologically minded and favors train travel, showing that sustainability is a growing concern for many travelers.
Holiday destinations and travel types in summer 2025
- Beliebteste Urlaubsarten 2025:
- Badeurlaub: 50%
- Städtereisen: 39%
- Wellnessurlaub: 36%
Despite rising costs, the desire to travel remains unbroken. 60% of Austrians need to save this year, with some keeping an eye on their spending on accommodation and leisure activities. Nevertheless, many say that they do not want to restrict their vacation too much. The choice of vehicle also plays a role: 71% of travelers rely on their own car, while others prefer the train or bus.
The travel compass 2025
One of Ruefa A survey conducted shows that 89% of Austrians plan to travel in 2025. There is a strong desire for individual and carefree travel, be it for relaxation or culinary experiences. A remarkable 54% of travelers want their activities to be tailored to personal interests.
The financial demands vary depending on the generation. Traditionalists can afford an average vacation of 3,390 euros, while younger generations such as Millennials and Generation Z have to make do with budgets of 1,758 and 1,818 euros.
In summary, it can be seen that the Viennese clearly enjoy traveling in the summer of 2025, despite some challenges. Many travelers will continue to long for sun, beach and relaxation in the future.