Wellington boot house in the 8th district: The rain paradise is celebrating 10 years!

Wellington boot house in the 8th district: The rain paradise is celebrating 10 years!

In the heart of Vienna, in the eighth district, Gerhild Vanis and Mathilda Amerer are celebrating a very special anniversary today: their “rubber boot house” is ten years old. Since its opening in spring 2015, the rubber boot house has developed into a unique specialist shop dedicated to rainwear and is probably the only one of its kind in Austria and all of Europe. With its charming location on the corner of Lerchenfelder Straße and Strozzigasse, it is a popular destination for everyone who wants to be well prepared for showers and puddle weather.

The idea for the rubber boot house was simple but chic: customers should have the opportunity to try out rubber boots live and choose from a whole range of models. In recent years, the store has expanded its range to include trendy rainwear and thus appeals to a wide range of target groups. Whether you're a fashion fan, a dog walker, a gardener or a walker in the forest - everyone can find their ideal rain outfit here.

Weather-dependent sales and impulse purchases

The sales figures in the rubber boot house are heavily dependent on the weather, which makes the business idea even more exciting. Die Presse reports that sales increase significantly on rainy days. Many customers come to the store spontaneously when they suddenly realize that they lack suitable rainwear. Rubber boots, rain jackets and umbrellas are often impulse purchases, which particularly livens up the atmosphere in the store on rainy days.

The Wellington Boots House is not just a shopping experience, but also a place where customers can enjoy pleasant advice in an attractive atmosphere. With a generous store size of 250 m², there is enough space to explore the variety of rainwear and accessories at your leisure. A shop window full of colorful rubber boots and stylish rain jackets magically attracts passers-by and invites them to enter the store.

A paradise for rainwear lovers

Anyone who thinks that rainwear is rather unattractive will be proven wrong in the rubber boot house. The offering ranges from stylish rubber boots to fashionable rain jackets that are both functional and trendy. The two entrepreneurs have shown a good hand with their concept, as the demand for their products continues to be high. The store appeals to a wide target group, including vegans who value sustainable products.

The Wellington Boots House has established itself not only as a practical shopping destination, but also as a real insider tip for anyone who wants to face the rain in style. With a successful mix of functionality, fashion and a pleasant shopping atmosphere, it is to be hoped that the rubber boot store can continue its success in the coming years.

For more information about the range and the latest trends, it is worth taking a look at the official website of the Gummischuhhaus.