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Animal stars honored: World Branding Awards 2025 in Vienna!
The World Branding Awards 2025-2026 celebrated outstanding animal brands in Vienna. Over 950 brands were nominated and 105 were awarded.
Animal stars honored: World Branding Awards 2025 in Vienna!
The 2025-2026 World Branding Awards Animalis Edition were recently presented at a glamorous event in the Vienna Hofburg, for the fifth time. The event brought together leading pet and animal brands and the atmosphere was one of excitement. Yahoo Finance reports that Mounia Berrada-Gouzi hosted the evening, while Richard Rowles, Chairman of the World Branding Forum, emphasized the importance of the awards for the brand world.
Over 950 brands were nominated in a global online survey of more than 80,000 consumers. In the end, only 105 brands from 25 countries were able to claim the title of winner. The awards ceremony took place in various categories such as pet food, retail and wellness, showing how diverse the industry is.
The winners in the spotlight
The global category award was a real highlight of the evening. The winners included:
- Frontline (Deutschland)
- Kit Cat (Singapur)
- KONG (Großbritannien)
- Sheba (USA)
- Whiskas (USA)
Particularly pleasing for Switzerland: the brands Delibest, Loonawell and Swiss Pet Solution were also able to enjoy profits. In addition to the global and national categories, regional winners were also recognized, including:
- Alps Natural (Malaysia)
- EHEIM (Deutschland)
- Hikari (Japan)
Looking into the future
The next big celebration of brand excellence is just around the corner. The Global Edition of the World Branding Awards will be held at Kensington Palace in London in November. Branding Forum provides information about the various categories that are awarded there, including the Global Award, which honors only the best brands from a variety of regions.
These awards are more than just a nice table prize; they reflect consumer opinions and the brands' commitment to their respective industries. The event in Vienna once again showed how lively and innovative the pet market is and that good business is being done here.
If you would like to find out more about the high standards and selection criteria that go into awarding the prizes, take a look at the information provided by the Franetic. It explains that brands can not only hope for recognition, but must also actively face evaluation by consumers and market research.