Austria Vienna and Generali: 30 years of strong partnership until 2026!
Austria Vienna and Generali: 30 years of strong partnership until 2026!
What's new from the world of football? Austria Vienna and Generali Austria set a gratifying sign for the future: The two partners extend their many years of cooperation until June 30, 2026. With this early contract extension, they celebrate the 30th anniversary of their cooperation in the summer of 2025, which began in 1996 in the youth field. At that time, Generali started as a supporter of youth work, today they are indispensable from club life, especially as a namesake for the Legendary Generali-Arena since 2010.
"We are happy about the continuation of this successful partnership," says Harald Zagiczek, the CFO of Austria Vienna. He would like to thank Generali for the trusting cooperation that has grown over the years. Reinhard Pohn, CSMO of Generali Versicherung AG, emphasizes the professional and partnership nature of the cooperation. Those involved have a good hand, because since the collaboration, not only the professionals, but also the women's team, the Young Violets as well as the entire academy and the young area from support.
social responsibility and sustainability
Another aspect of the partnership that is becoming increasingly important is social commitment. Johannes Dobretsberger, Head of Marketing & Sales (B2B) at Generali, emphasizes that cooperation plays an important role in promoting equal opportunities and social responsibility. It becomes clear here: it's not just about football, but also about valuable contributions to society.
Generali has clear principles in sponsorship and promotes a wide range of health and education projects that are in accordance with the ESG principles. These principles not only apply to Austria, but are also binding in the CEE countries. One focus is on the support of young and disadvantaged people, especially in the field of movement, healthy eating and mental strength, which also makes the initiative valuable. Uniqa already supports numerous initiatives, such as the Special Olympics Austria, and therefore actively relies on social responsibility.
Generali in numbers
we take a look at the dimensions of this impressive partnership: Generali Austria has impressive 3 billion euros in premium revenue and employs around 4,600 people. In the internationally operating Generali Group, these are just a few of the large numbers. With a premium volume of 95.2 billion euros and over 800 billion euros in managed assets in 2024, the group has become one of the most important players in the insurance market.
With a clear goal in mind, Generali strives to be a "lifetime partner" for their customers by offering innovative solutions and working digitally. This long -term vision can also be viewed as an optimal partner for Austria Vienna, since the football club is also characterized by commitment and professionalism.
The gratifying news situation around the partnership between Austria Vienna and Generali is rounded off by the endeavor to promote social well -being. The common path continues, with many positive impulses for sport, society and also for the next generation.
For more details about the over three-year partnership, read Sportsbusiness.at or learn more on DetailsOrt Wieden, Österreich Quellen
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