Viennese markets break visitor record: over 32 million in 2025!

Viennese markets break visitor record: over 32 million in 2025!

Ottakring, Österreich - Wiener markets experience a visitor boom

The markets in Vienna are true magnets for the Viennese. The current figures show that in May 2025, these shopping soers recorded a total of 630,555 visitors - an increase of 19.5 percent compared to the previous year. Extrapolated to the whole year, this means a huge 32.8 million guests, an absolute record. This reports OE24

The fountain market in Ottakring remains the undisputed leader among the Viennese markets and attracts 123,544 visitors weekly, which corresponds to an impressive increase of almost 22 percent. The Viktor-Adler market in favorites ranks with 86,248 visitors directly behind, followed by the Naschmarkt with 80,497 guests per week. The other markets are also impressive. The carriage market has a particularly strong increase of 48 percent, while the Schlingermarkt in Floridsdorf also attracts 22 percent more visitors.

The Viennese markets also owe this to the continuous efforts to improve market conditions. The city councilor Ulli Sima was recently responsible for the markets and praised the new core opening times, which ensure that the stands are open on weekdays until 9 p.m. Gastro offers are now also available on Sundays, which gives the markets additional momentum. With the new government formation 2025, the NEOs took over the helm and implemented some improvements. This includes halving the fees for Shanigente and permission for Sunday opening. The Schlingermarkt in Floridsdorf will be redesigned by the end of August to further improve the shopping experience.

Wiener markets as social meeting points

But the markets in Vienna are not only intended for purchasing. They are living places of local supply and promote social interaction. Through initiatives such as "markets on a trial", access to fresh, regional products is intended to ensure and strengthen the local economy. These measures contribute to the fact that the markets are more than just shopping locations, but also important meeting points in the Grätzl. The need for such places is great, such as a Study of Vienna shows.

A future -oriented approach follows the planning of new market stalls and climate -friendly projects. Examples are the Schlingermarkt climate taler and the redesign of the Volkertmarkt based on the model of the Schlingermarkt to improve the quality of stay. The greening and shadow dispenser will also be expanded to give the markets an inviting flair.

Events such as the long night of the markets on August 29 and various culinary and cultural programs show that the Viennese markets also offer a piece of quality of life. Not only are bought here, but also celebrated and enjoyed. The future of the Viennese markets remains exciting and offers a lot of potential for even more joie de vivre in Grätzl.