Austria's purchasing power 2025: Rural regions experience boom!

Austria's purchasing power 2025: Rural regions experience boom!
Rudolfsheim-Fünfhaus, Österreich - The latest developments in Austria show a significant upward trend. As Elektro.at , Regiodata Research has published a comprehensive analysis that the nominal purchasing power rose on average by almost 5% compared to previous year. This represents a gratifying turning point, especially after years of high inflation, which has heavily burdened the financial scope of the Austrians.
The increase in the average purchasing power of around 20,400 euros in 2014 at around 28,000 euros in 2024 is basically a remarkable progress of around 40%. Even if the high -inflation years 2022 and 2023 could not fully cushion the nominal income growth, there is reason to hope: for 2025, an inflation rate of less than 3% is predicted, which could continue to increase real purchasing power.
regional differences
The analysis also shows significant differences in purchasing power. While rural districts such as Lienz (+54%), Murau (+53%) and Tamsweg (+51%) record impressive growth, purchasing power stagnates in many urban centers. It should be emphasized that the city of Vienna, which is now around EUR 1,000 below the Austrian average, has a decline with an average purchasing power of 27,326 euros. It is poorly ordered for the lowest income: Rudolfsheim-Fünfhaus concludes the list with only 22,600 euros.
But there are also differences within Vienna. With 44,686 euros, the downtown Vienna has the highest per capita buyer, while other districts with growth of less than 30% have to be content. With a plus of only 14%, the inner city has the lowest growth of all districts. On the other hand, rural areas benefit from considerable increase rates in recent years.
A look over the borders
Interestingly, an investigation by retail-news.de in 2025 is also 29,566 euros per capita, which corresponds to a nominal growth of 2% compared to the previous year. These figures make it clear that during the inflation -related pressure you can also feel purchasing power in rural regions tend to grow as a whole, while the big cities are stagnating. Bavaria, for example, leads the ranking in Germany with a purchasing power of 31,907 euros.The current challenges, such as increasing living costs and uncertainties on the labor market, have an impact on consumption behavior. In a study, the Institute of German Economy (IW) also explains that purchasing power is not only determined by income, but also by living costs, which reflects reality in Austria Tagesschau.de .
summarized can be said that, despite the prevailing challenges, Austria is financially on the right track. While rural districts catch up, the inequality of the distribution remains a challenge that must continue to be kept in view. The increasing level of prosperity is an occasion for joy, but also a wake -up call not to lose sight of the urban centers.
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Ort | Rudolfsheim-Fünfhaus, Österreich |
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